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Why choose Eyeconic Kit from ALL I AM Beauty?
Eyeconic Kit is designed to make eye makeup simple, flexible, and effective. Perfect Eye Pencil defines the eye and adds color and depth, Defining Brush 220 helps you blend and soften lines, while Everyday Perfection Mascara lifts lashes and adds volume and length.
Together, the products create a balanced eye look where definition, depth, and lash volume work together to enhance the gaze.
Reasons to love Eyeconic Kit
• Complete trio for defined and expressive eyes
• Includes mascara, eye pencil, and precision brush
• Soft kohl pencil with intense color
• Brush for smudging and blending eye makeup
• Mascara that lifts, separates, and defines lashes
• Perfect for both everyday looks and more defined eye makeup
• Vegan & cruelty free
About Eyeconic Kit
Perfect Eye Pencil is a creamy kohl pencil that gives clear definition along the lash line. It can be applied as a sharp eyeliner or smudged for a softer, smokier effect.
Defining Brush 220 is a small dome-shaped eyeshadow brush that provides precision when applying and blending. It’s perfect for smudging eyeliner, working in the crease, or creating soft transitions in eye makeup.
Everyday Perfection Mascara lifts and defines lashes from root to tip. The formula adds volume and length while separating lashes for a more open and intense eye expression.
Together, the products create a complete eye routine that adds depth, definition, and a more defined gaze.
What makes Eyeconic Kit unique?
Eyeconic Kit combines three essential steps in eye makeup into one kit. Instead of focusing only on eyeliner or mascara, the products work together to create a balanced look that highlights both lashes and eye shape.
The result is an iconic eye look where definition, depth, and volume come together in a simple routine.
Contents
Perfect Eye Pencil
Creamy kohl pencil that delivers intense color and definition. Can be applied along the lash line or smudged for a softer effect.
Defining Brush 220
Small dome-shaped eyeshadow brush for precision. Perfect for smudging eyeliner or creating soft transitions.
Everyday Perfection Mascara
Mascara that lifts, separates, and defines lashes for a more open and defined eye expression.








Loved by more than 50,000 Swedish women

Award-winning eyeliner for definition, durability & sensitive eyes
Named Best Eyeliner of the Year by Styleby |
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Tested and proven for sensitive eyes |
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Suitable for sensitive eyes |
Soft & easy to apply, stays all day even on watery eyes - Best eyeliner 2022 & 2023 (Beauty Heroes)

Frequently Asked Questions
Here you will find frequently asked questions about Perfect Eye Pencil
Perfect Eye Pencil is an eye pencil that can be used both as an eyeliner and for softer, shaded looks.
Yes, the formula is easy to smudge before it sets, which makes it flexible to use.
The pen has long durability and stays in place without smudging.
Yes, Perfect Eye Pencil is also suitable for the waterline.
The formula is designed to feel comfortable and is also suitable for sensitive eyes

Our Story
We are more than just a beauty brand – we are the modern woman’s source of inspiration and best friend, here to guide you through the beauty jungle.
ALL I AM Beauty is created for both the experienced beauty consumer who has tried everything and wants to streamline their makeup bag, and for those just beginning to explore their routine. Our range is carefully selected with high-quality products. Only the best and what you need. We believe in beauty that is smart, simple, and natural. That’s why, for example, we only have one mascara that works just as well for everyday use as for parties. All our products suit all ages and skin types.
Additionally, all our products are produced and manufactured in Sweden or within the EU, which we are very proud of.







